I have a 65 lb. Rough Collie (think lassie) that has A LOT of fur! I've heard several people review this on other websites saying that the product is only worth buying if you have a small dog but I really have to disagree! A little bit goes quite a long way even with a dog as large and fluffy as mine, if you have to empty even 1/4th of the container for one coating of your dog you are using way too much!
This product makes my dogs coat feel nice and makes him smell fantastic! He HATES baths but he really enjoys the process of being rubbed down with this product. It's gentle for him and it's great for occasions when I want him to make a good impression (such as his first meeting with my boyfriends parents, when I take him shopping with me down King Street, etc.). As an added bonus the scent seems to sooth him considerably, he can be quite shy but i've noticed that in the day or two (or three) following the application of the lotion he seems to accept strangers more readily by being calmer and less anxious.